July 18th, Amsterdam. Activists from the climate group Animal Rebellion carried out an action to highlight the animal suffering and environmental effects of animal agriculture. At the Museumplein, in the center of the city, the activists used fake blood to represent the blood of the 750 million animals that are killed for food each year and carried out a 'Die-In' action. With this protest, they demand that the government must declare a climate emergency and takes direct action by starting with a transition to a just and sustainable plant-based food system. The Red Rebels were also present to show their support with the activists.